How to create a financial contingency plan for a business?

Year-end financial statements can make or break an organization’s reputation. Think of it as a report card for the business. A brief look at this report reveals the profit margin, sales, and losses of the company. Financial accounting has an extensive curriculum that involves annual reports, estimates, case studies and more. Each year-end report consists[…]

23 Common SWOT analysis mistakes you can’t ignore

A good SWOT, (Aka, strengths, weakness, opportunities, and threats) analysis is an essential part of any marketing project. Using this platform, students can identify the key focus areas for their research.  However, SWOT analysis is not a fool-proof methodology. Students are prone to make few fundamental errors which can hamper their research. I have listed[…]

How to apply top leadership theories in your HR assignment

Leadership theories are an integral part of academic and corporate research. Business schools around the world use these studies to shape better manager and leaders for the industry. The recent technological developments further contribute to the trend. HR or human resource is indispensable to any organization. And leadership theories help aspiring entrepreneurs understand the nitty-gritty[…]

Marketing case study examples with solutions for students

Cracking marketing case studies is not everyone’s cup of tea. It requires a mix of theoretical knowledge and practical expertise to understand the scenarios. These case studies contextualize standard market practices. Reading and solving these studies gives you a deeper understanding of how an actual industry functions, Remember, the more you practice, the better you[…]